This section collects vidIQ's guides, examples, and case studies for growing your YouTube views. Browse strategies for thumbnails, titles, SEO, audience retention, and discovery.

More Views

YouTube Views: Growth Guides & Tutorials

The fastest way to get more YouTube subscribers is to publish videos that keep viewers watching and make it easy for them to subscribe.
That means using strong titles and thumbnails, clear calls to action, and building content around topics people are already searching for.


At vidIQ, we analyze millions of channels to see what actually drives subscriber growth, from doubling down on high-retention videos
to packaging content in ways that hook new audiences. Explore our guides and case studies to learn proven tactics that will
help you grow your subscribers faster.

Get Subscribers

How to Get More Subscribers on YouTube

To make money on YouTube, creators start by qualifying for the YouTube Partner Program and enabling ads, but that’s just the beginning. Real income comes from combining multiple streams: sponsorships, channel memberships, affiliate marketing, and selling your own products or services. 

At vidIQ, we’ve studied how creators unlock monetization
milestones and scale beyond ad revenue. Here you will learn practical strategies to diversify income and build
a sustainable business from your YouTube channel.

Make Money

How To Make Money on YouTube

The best YouTube tips save time and make your videos perform better. From thumbnail tweaks to hidden features in YouTube Studio, small changes can drive big results. 

At vidIQ, we’ve tested countless tactics across millions of videos to see what really works. Here you’ll find quick wins and practical shortcuts you can use right now to grow faster and work smarter.

Quick Tips

YouTube Tips for Creators

YouTube Shorts are one of the fastest ways to reach new viewers and grow your channel.


With millions of Shorts analyzed, vidIQ has tracked the formats and strategies that help creators break through. Here you’ll learn how to make Shorts that stand out, and how to use them to boost your long-form videos.

YouTube Shorts

YouTube Shorts: Tips and Strategies

YouTube Analytics reveal which videos are working and why, but not all metrics matter equally. Watch time, retention, CTR, and revenue are the numbers that drive real growth. 

At vidIQ, we break down these metrics with examples so you can spot trends, identify weak points, and make smarter decisions for your channel. Here you’ll learn how to use analytics as a growth engine, not just a dashboard.

Data Insights

YouTube Analytics Explained: Metrics That Matter

The fastest way to grow on YouTube is to create content around trending topics while viewers are searching for them. 

With vidIQ’s data, we track the keywords, niches, and formats that are taking off across millions of channels. Here you’ll find insights into what’s working now, including creator case studies and examples, so you can publish videos that ride the wave of demand and stay ahead of competitors.

Trending Now

YouTube Trends and Insights

YouTube evolves quickly — new features, algorithm updates, and policy changes can shift your strategy overnight.


Staying current is the key to keeping your content competitive. vidIQ monitors every major update and breaks down what it means for creators. Here you’ll find timely news and clear explanations so you can adapt your channel with confidence.

YouTube News

YouTube News and Updates

Lasting success on YouTube requires more than strategy, it requires balance. Creators who manage stress, protect their energy, and build healthy routines are the ones who sustain long-term growth.


At vidIQ, we believe wellness is part of the creator journey. Here you’ll find guidance on productivity, mental health, and sustainable habits to help you stay creative without burning out.

Creator Wellness

Your In-Depth Guide to Building a Successful YouTube Channel

Wales Screen Summit 2025 is the premier event for the film and television industry in Wales which brings together leading professionals from the UK and internationally to pitch ideas, broker co-productions, and work together on shaping the future growth and continued success of production in and from Wales.

Our own, YouTuber-In-Residence, Rob Wilson will be attending, please contact us if you'd like to connect with him at the conference. 

Wales Screen Summit

Chief Creator Coach Tim Schmoyer and our YouTube Strategist Braedon Crowder will be attending the VidSummit 2025. Please contact us if you'd like to connect with them at the conference. 

VidSummit 2025

Thumbnails can make or break your video. Join us for a special stage takeover with vidIQ’s very own thumbnail designer! We’ll pull back the curtain on how to craft scroll-stopping thumbnails that drive clicks, stand out in a crowded feed, and connect with your audience. Expect insider tips, live breakdowns, and a chance to ask your burning thumbnail questions.

Hosted on our Discord server at https://discord.com/invite/vidiq

Click Worthy Thumbnails with vidIQ’s Designer

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all members no need to book, just drop in!

Hosted on our Discord server at https://discord.com/invite/vidiq

Office Hours with Coach Tory

Tap into our live vidIQ channel breakdowns. In every stream we randomly select viewer channels, analyze what is working and what is holding them back, and deliver practical guidance on titles, thumbnails, hooks, storytelling, analytics, and audience retention. You will see real examples, real fixes, and real next steps you can apply the same day. Submit your channel during the stream for a chance to be reviewed, or watch along and borrow the playbook for your next upload.

YouTube Live Channel Audit - October 14th

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all Boost plan subscribers, no need to book, just drop in!

Hosted on our Discord server at https://discord.com/invite/vidiq

Boost Users Only: Office Hours with Coach Tory

Join Coach Tory with a SPECIAL GUEST - Alex our vidIQ short form wizard! We are talking all things shorts strategy and how to take your short form content to the next level!  Swing by Office Hours and join the discussion. Open to all, no need to book, just drop in!

Hosted on our Discord server at https://discord.com/invite/vidiq



Let's Talk About Shorts

Tap into our live vidIQ channel breakdowns. In every stream we randomly select viewer channels, analyze what is working and what is holding them back, and deliver practical guidance on titles, thumbnails, hooks, storytelling, analytics, and audience retention. You will see real examples, real fixes, and real next steps you can apply the same day. Submit your channel during the stream for a chance to be reviewed, or watch along and borrow the playbook for your next upload.



YouTube Live Channel Audit - October 20th

Most businesses miss the majority of their target audience on YouTube. This webinar shows marketing leaders how to turn YouTube into a true growth engine by highlighting the biggest misconceptions holding brands back, focusing on what the algorithm is really optimizing for, and the simple frameworks that drive predictable growth.

YouTube Growth for Modern Brands: Unlocking the 80% of YouTube Marketing Leaders Ignore

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all Boost plan subscribers, no need to book, just drop in!

Hosted on our Discord server at https://discord.com/invite/vidiq



Explore films, talks, special events, and interactive experiences on science, society, and today’s big questions.

Our own, YouTuber-In-Residence, Rob Wilson will be attending, please contact us if you'd like to connect with him at the conference. 

Silbersalz Science and Media Festival

The TellyCast Digital Content Forum is Europe’s leading event for the social video industry. Join creators, studios, producers, brands, media agencies, platforms, channels and the wider content industry in the must-attend industry gathering charting the next generation of entertainment.

Our own, YouTuber-In-Residence, Rob Wilson will be attending, please contact us if you'd like to connect with him at the conference. 

Digital Content Forum

Join us as Dan TAKES OVER STAGE for a deep dive into collaborations and YouTube’s brand-new Collab feature.

We’ll cover how to use it strategically, what makes a great collab, and how to find the right creators to partner with. Whether you’re looking to grow your audience or strengthen your niche, this is the perfect time to learn how to make collabs work for you.


Let’s Talk YouTube Collabs with Dan! 

Noon PST, 3 pm EST.
Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all discord members no need to book, just drop in! 


Every creator has said it: “The algorithm hates me.”
But what if that’s not true?

In this Stage, we’ll bust the biggest myths about how YouTube recommends videos today. Our goal: to help you understand what the algorithm is really doing, why it rewards certain behavior, and how small creators can use that knowledge to grow faster.


The Algorithm Isn’t the Enemy

Boost user office hours. Noon PST, 3 pm EST.

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all Boost members no need to book, just drop in! 


Whether you’re grinding uploads or just starting your gaming journey, this Stage is for you!

Join Braedon, our gaming expert and enterprise strategist, as he breaks down how top gaming creators are growing faster than ever and the pitfalls holding others back.

We’ll talk growth strategies, what NOT to do, and how to stand out in one of YouTube’s most competitive spaces.


Game On: Growing Your Gaming Channel

Boost user office hours. Noon PST, 3 pm EST.

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all Boost members no need to book, just drop in!


Want stronger clicks? Better packaging? More scroll-stopping thumbnails?

Join us for a live breakdown session where vidIQ’s Thumbnail Designer reviews YOUR thumbnails in real time!

Bring a thumbnail you want feedback on and get actionable fixes, quick redesign ideas, and packaging tips that actually move the needle.

Reviewing Your Thumbnails LIVE with vidIQ’s Thumbnail Designer!

Noon PST, 3 pm EST.
Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all members no need to book, just drop in!

Office Hours with Coach Tory 12-5-25

We’re closing out the year strong and getting your channel ready for a massive start to 2026. Travis and I are walking you through how to build a content plan that actually fits your niche, your goals, and your real life. We’ll talk video ideas, packaging angles, posting rhythm, and how to ride early-year traffic spikes without burning out.

Your January 2026 Content Plan with Travis!

Noon PST, 3 pm EST. Boost member only event

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all Boost members no need to book, just drop in!

Office Hours with Coach Tory 12-12-25

Who is the CREATOR OF THE YEAR 2025? 
Join the Discord stage on December 18th and let’s choose together!

We will crown Creators in three different categories:
🌟 Biggest Glowup: Creator who managed to really step up their YouTube game this year.
🖼️ Thumbnail Champ: Creator who designed a thumbnail that really delivered.
🔥 Hook Master: Creator who really grabbed attention in the first 15 seconds.

We are choosing the best amongst the best!

This time, we have a very special guest judge. You may know him as the former vidIQ YouTube channel host or as the Mighty Thumbnail Wizard, Arrow Lord, the Storyteller Sorcerer, Mr. John Scott!

P.S. It’s still NOT too late to participate! We are accepting submissions for the Creator of the Year 2025 until DECEMBER 16TH.

CREATOR OF THE YEAR with John Scott!

Noon PST, 3 pm EST. Boost member only event.

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all Boost members no need to book, just drop in!

Office Hours with Coach Tory 12-19-25

Office Hours with Coach Tory 01-02-2026

Ever wonder which thumbnail or title actually makes someone click?

In this live session, creators will submit two different thumbnail or title directions, and the community becomes the focus group. We’ll react in real time, vote, debate, and talk through why one option works better than the other.

Expect:
Real opinions from real creators
Multiple perspectives across niches
Practical insights you can apply to future videos
A safe space to test ideas before you publish

Bring your A/B options or come help others decide!

LIVE Thumbnail & Title A/B Testing 01-08-2026

Noon PST, 3 pm EST. Boost and Max member only event

Stuck on titles, thumbnails, content strategy, or just want to bounce an idea around? Swing by Office Hours and get direct feedback or just some creative momentum. Open to all Boost and Max members no need to book, just drop in!

Office Hours with Coach Tory 01-09-2026

Join Vicky and special guest Rhodes, from our 1:1 coaching team, to turn viewers into subscribers! In this stage, we will break down the 7 elements of Primal Branding and show you how creators use them to build trust, identity, and connection on YouTube. Learn how to turn casual viewers into a real community that actually cares about you and your content. 

If you have ever felt like viewers watch but never stick around, this is the stage you do not want to miss.


Audience Magnet: How to Make People Care About You

In this live workshop, Vicky and Dan break down YOUR intros and rebuild them into stronger, sharper hooks that match the promise of the title and thumbnail and keep viewers watching.

Creators can submit their opening 30 seconds before the stage, and we will walk through what is working, what is losing viewers, and how to create a clear hook that pays off. Expect real edits, real feedback, and real improvements you can apply to your next upload!

Fix My First 30 Seconds (Live Hook Repairs)

UPD: Moved to Wednesday, same time!

Every single Tuesday, we go LIVE on YouTube to audit YOUR channels.

How to participate:

1. Fill out the form
(Note: the forms are refreshed before every live stream, so you’ll need to submit it each time)

2. Join us at 8:30 AM PT and let’s check out your channel!

🎮 IF YOU ARE A GAMING CHANNEL, FILL OUT THIS FORM:
https://forms.gle/VpRfunhz24u7WUa98

📋 IF YOU ARE A NON-GAMING CHANNEL, FILL OUT THIS FORM:
https://forms.gle/b3iMwc1kovhaxq9Z8

 Reviewing YOUR YouTube Channels LIVE (for free)

Every single Tuesday, we go LIVE on YouTube to audit YOUR channels.

How to participate:

1. Fill out the form
(Note: the forms are refreshed before every live stream, so you’ll need to submit it each time)

2. Join us at 8:30 AM PT and let’s check out your channel!

🎮 IF YOU ARE A GAMING CHANNEL, FILL OUT THIS FORM:
https://forms.gle/VpRfunhz24u7WUa98

📋 IF YOU ARE A NON-GAMING CHANNEL, FILL OUT THIS FORM:
https://forms.gle/b3iMwc1kovhaxq9Z8

What’s the current state of the Shorts feed? How do you go viral in 2026?

We go LIVE on Discord to unlock the growth hacks together with YOU.

Join vidIQ and John Scott this Thursday on Discord to learn the latest Shorts insights, ask your questions, and leave the Stage locked and loaded to create stop-scrolling Shorts.

Don't be late!

SHORTS: How To Go Viral In 2026

We go LIVE on YouTube to audit YOUR channels.

How to participate:

1. Fill out the form
(Note: the forms are refreshed before every live stream, so you’ll need to submit it each time)

2. Join us at 8:30 AM PT and let’s check out your channel!

🎮 IF YOU ARE A GAMING CHANNEL, FILL OUT THIS FORM:
https://forms.gle/VpRfunhz24u7WUa98

📋 IF YOU ARE A NON-GAMING CHANNEL, FILL OUT THIS FORM:
https://forms.gle/b3iMwc1kovhaxq9Z8

DISCLAIMER: Please note that a channel audit is not guaranteed, as we randomly pick channels from the form. We will try to go through as many channels as possible and do our best to give you valuable growth advice, but please remember that we are humans.

Reviewing YOUR YouTube Channels LIVE (for free)

This Thursday, learn how to build a real YouTube community with vidIQ + Coach Nasr.

Build a real YouTube community

This Thursday, we invite you to be part of a big event. Not only will this be a Stage, but it will also be followed by a challenge.

We want you to get better at creating captivating Shorts. Alex and Vicky from the vidIQ team will review as many Shorts as possible and give each creator one specific area to improve.

That focus matters. In 3 weeks, you’ll be expected to submit a new Short showing improvement in that exact area, and you will be judged based on how well you applied that single piece of advice.

Accountability, dear creators. We don’t want to give advice into the void.

Alex and Victoria will ping those who participated in the Stage and review your progress. The top 3 creators who show the most significant improvement in their assigned focus will receive vidIQ Boost for a month and a round of applause.

So… are you up for the challenge? Are you joining us for the Discord Stage this Thursday at 12 PM PT / 3 PM ET?

SHORTS Audit LIVE with attention hacker Alex Lee!

We're Auditing YOUR Channel LIVE (It's Free)

CreatorCon is a full-day immersive experience built to spark the next wave of meaningful brand-creator partnerships. You’ll hear from bold voices, meet emerging creators, and walk away with fresh ideas, real connections, and the momentum to create work that matters. The largest gathering of brand leaders and content creators in the Midwest.

Our own Tim Schmoyer, Chief Creator Coach, will be speaking at CreatorCon. Please contact us if you'd like to connect with him at the conference.  He built our coaching program from the ground up, now coaching over 1,000 creators in one-on-one conversations every single day, from brand-new channels finding their footing to established creators ready to scale.


CreatorCon 2026

Press Publish LA is a one-day summit bringing together 500 of the creator economy's most influential storytellers, builders, and entrepreneurs to explore how creators and entertainment are converging. Hosted by Colin and Samir, the event dives into the future of creator-led media—where the speed and community-building of creators meets Hollywood's world-building and franchise infrastructure.

The vidIQ team will be attending The Hollywood Creator Summit. If you'd like to connect with us during the event, let us know - we'd love to meet you there.



The Hollywood Creator Summit

Former vidIQ Coach Tech is on a mission to help creators get unstuck this Thursday, June 4, at 11am PT / 2pm ET.

You can jump on stage and ask questions live, or just listen in.

Can't make it? No worries, we record every session.

AMA with YouTube Growth Expert Tech

VidIQ Alex is doing something most creators never get: a real-time Shorts Audit with direct, expert feedback.

He's watching. He's critiquing. And the creators who show up will walk away knowing exactly what's holding their Shorts back.

This is the kind of insight that takes months of trial and error to figure out on your own.

Be there or keep guessing.

Shorts Audit: We Tell You What to Improve

We go LIVE on YouTube to review YOUR channels and give you real growth advice.

How to get your channel reviewed:

1. Join the live stream at 8:30 AM PT on https://www.youtube.com/vidiq
2. Drop #RaceTo4K in the live chat. That's it. You're automatically added to our randomized queue.

No forms, no sign-ups. Just show up and comment.

Reviewing YOUR YouTube Channels (for FREE!) #RaceTo4K

Darryl covers YouTube growth and creator tools at vidIQ, helping creators understand how to grow their channels. 

When not writing, he’s tending to his farm surrounded by horses, chickens, dogs, and somehow cramming more plants into his garden than it could ever reasonably hold.

Darryl Rentz

On August 10, 2026, YouTube announced that it is doubling the watch-hour and Shorts-view requirements for new creators seeking ad and Premium revenue sharing. The 

These YouTube monetization changes for 2027 do not remove channels already in YPP. However, existing partners still need to understand new Shorts earnings rules, channel activity requirements, and a January 31 contract deadline.

YouTube Monetization Requirements: 2026 vs 2027

For full ads and YouTube Premium revenue sharing, the subscriber requirement stays at 1,000. The two performance routes double for new applicants.

 performance route. You do not need both 8,000 watch hours and 20 million Shorts views.

For scale, 8,000 hours over 365 days averages about 22 hours of channel watch time per day. Twenty million Shorts views over 90 days averages about 222,222 qualified views per day. 

The numbers only make you eligible to apply. YouTube still reviews each channel for compliance with its monetization policies before approving it.

YouTube full monetization requirements increase from 4,000 to 8,000 qualified watch hours or from 10 million to 20 million qualified Shorts views on February 1, 2027, while the 1,000-subscriber requirement remains unchanged.

The immediate creator reaction focused on the doubled long-form target. In the comments on vidIQ's first breakdown, @NigelsTravels sums up what many creators feel, “Doubling the long-form watch-time requirement from 4,000 to 8,000 hours is a huge barrier for smaller creators trying to build a channel.” 

The answer depends on your current status and content format.

The 500-Subscriber YPP Tier Is Not Changing

YouTube's expanded YPP overview keeps the earlier-access requirements for eligible fan-funding and Shopping features.

You can apply for this tier in eligible countries and regions with:

Three valid public uploads in the last 90 days

Either 3,000 qualified public watch hours in the last 12 months or 3 million qualified public Shorts views in the last 90 days

This tier can unlock eligible features such as channel memberships, Super Chat, Super Stickers, Super Thanks, and select Shopping tools. It does not unlock Watch Page ads, Shorts Feed ads, or YouTube Premium revenue sharing.

For a complete breakdown of both tiers and the application process, use vidIQ's 

Shorts Creators Get a New Ongoing Earnings Threshold

10 million qualified Shorts views over the previous 90 days

Your long-form earnings are not affected by the Shorts threshold.

Shorts Creator Pool earnings pause until your channel crosses 10 million qualified Shorts views in the rolling 90-day window again.

That is different from the 20 million Shorts views required for a new creator to enter the full ads and Premium tier. The 20 million figure is an entry requirement. The 10 million figure is an ongoing Shorts Creator Pool earnings requirement.

YouTube also announced targeted Shorts ads. When an advertiser targets a group of five or fewer channels, eligible creators can receive a direct 45% revenue share from those placements on top of standard Creator Pool earnings.

Existing YPP Channels Get New Activity Requirements

Starting February 1, 2027, YouTube considers a YPP channel active if it meets at least one of these conditions:

1,000 qualified public watch hours in the past 365 days

1 million qualified Shorts views in the past 90 days

Two long-form uploads or five Shorts uploads every 90 days

If a channel drops below the activity requirements, YouTube says it gets an extended 90-day window to restore active status by reaching either 1,000 qualified watch hours in 365 days or 1 million qualified Shorts views in 90 days.

Notice that upload cadence can establish active status initially, but YouTube's published recovery options name the watch-hour and Shorts-view routes. If your channel receives an activity warning, follow the exact instructions in YouTube Studio rather than assuming new uploads alone will resolve it.

Current Partners Must Review New Terms by January 31

Creators already in YPP should open YouTube Studio now and review the updated monetization modules.

YouTube says partners must accept the relevant updated terms by 

 to continue earning from the associated features on February 1. The modules can include:

Commerce Product Module, where applicable

Missing the deadline does not automatically remove your channel from YPP. Earnings from the affected features stop until you accept the updated terms.

Open YouTube Studio on desktop or mobile.

Find the terms notice on the dashboard or in 

What Counts as Qualified Watch Hours and Shorts Views?

YouTube's YPP eligibility guide defines the qualified public activity below. Not every view shown across YouTube Analytics counts.

Qualified watch hours include watch time from long-form videos set to public. The following do not count toward the YPP watch-hour threshold:

Livestreams that are unlisted, deleted, or not converted to video on demand

Qualified Shorts views come from public Shorts that appear in the Shorts Feed. Private, unlisted, or deleted Shorts, views from ad campaigns, and image posts in the Shorts Feed do not count.

Shorts Feed watch time does not count toward the 8,000-hour long-form route. The long-form and Shorts paths stay separate.

What Should You Do Before February 1, 2027?

Choose the action that matches where your channel is at today:

If you are close to the current full YPP threshold

 and confirm your qualified subscriber, watch-hour, and Shorts-view totals. Apply the moment Studio marks you eligible under the current rules, but do not assume that reaching 4,000 hours or 10 million Shorts views on January 31 guarantees review under the old threshold.

Review and accept the updated modules before January 31. Then check whether your channel meets at least one new activity condition. Shorts creators should also watch the rolling 10-million-view Creator Pool threshold.

If you are targeting the 500-subscriber tier

The existing thresholds covered above are unchanged. Confirm that expanded YPP and each feature are available in your country and on your channel.

If you are far from either full-revenue route

Do not chase both routes at once. Choose the format that fits your audience and production strengths, then track the matching metric in Studio. You can also 

 through products, services, affiliates, sponsorships, or external memberships when those offers fit your audience.

Why Is YouTube Raising the Monetization Requirements?

YouTube says the changes are intended to reward active creators, reflect how viewers watch today, and keep YPP sustainable as the creator economy grows. It also points to more than 200 billion daily Shorts views and more than one billion hours of daily TV watch time.

YouTube has not said the change is specifically designed to block AI-generated content, spam, or smaller channels.

For creators, the entry bar for full ad and Premium sharing is rising. The earlier fan-funding tier stays available, and YouTube is adding other earning programs.

Premium Lite and Other New Earning Opportunities

YouTube is expanding Premium Lite to every country where YouTube Premium is available. Premium Lite uses a creator pool representing 60% of net subscription revenue, while the standard Premium pool represents 30%.

Those pools are then distributed based on member watch time and views. Creators receive a 55% share for long-form video allocations and 45% for Shorts allocations. This does not mean a creator receives 60% of a Premium Lite subscriber's payment directly.

YouTube also announced future Shorts incentives tied to Shopping, brand deals, and trend participation. Details will arrive through direct eligibility notices, so creators should not plan revenue around an incentive until it appears in their account.

New monetization rules showing 4,000 watch hours crossed out and replaced by 8,000 hours.

Starting February 1, 2027, new creators need 1,000 subscribers plus either 8,000 qualified public watch hours in 365 days or 20 million qualified public Shorts views in 90 days to enter the YouTube Partner Program's ad and Premium revenue tier. The 500-subscriber fan-funding tier does not change. Existing YPP channels keep their status under the new entry rule, but separate Shorts earnings, activity, and contract changes can still affect them.

YouTube Monetization Requirements Are Changing in 2027

Jay Colburn is an experienced writer and editor who spent 15 years in the world of international development. Now he’s exploring new ways to put his word-nerd skills to work on other passions, like fantasy/sci-fi, tabletop RPGs and board games, and the ever-evolving world of digital tech.


Jay Colburn

a sad emoji in YouTube colors with title "Recovering from a YouTube Setback"

Dealing with YouTube problems? Learn how to recover from strikes, hacks, and view drops—and protect your channel from future issues.

Recovering from YouTube Issues: Strikes, Hacks, and Slumps

YouTube creator live streaming and title Level Up Your YouTube Live Stream

Growing a live stream channel comes down to eight things: pairing streams with long-form YouTube videos, using automation tools, diversifying your income, picking two platforms and committing, understanding multistreaming tradeoffs, adapting for vertical, mastering storytelling, and building camera confidence gradually.

YouTube Live Stream Tips: 9 Strategies to Grow Your Streaming Channel

Smarter, faster, and more powerful: vidIQ’s Fall Drop brings Deep Thinking, improved Keyword Research, new Thumbnail Maker, and more.

🎃 Welcome to the vidIQ Fall 2025 Drop!

In addition to being an avid movie and gaming enthusiast, Uttaran Samaddar is an experienced writer who has lent his creativity and unique perspective to various publications. He loves hearing and telling stories.

Uttaran Samaddar  

Young man with styled hair wearing a checkered shirt in outdoor evening light

Halloween pumpkins with YouTube and vidIQ icons illustrating content growth trends.

Halloween is just around the corner! Here are the most searched keywords on YouTube around this spooky event.

Top 15 Halloween Keywords on YouTube

graphic representation of AI content policy update on YouTube

Learn all about YouTube's stance on AI and the new features introduced to protect and help creators!

YouTube Updates Policy on AI Content

A copywriter with a law degree from Rutgers, David has been transforming complex ideas into compelling content since 2015. He navigates industries from biomedical to retail with ease, making technical concepts accessible whether in detailed white papers or snappy social posts. When not writing, David can be found exploring scenic routes on his bicycle.

David Feinsmith

graphic of considering growing main YouTube Channel vs starting a second channel

Learn when to launch a second YouTube channel, how to manage both efficiently, and keep your creativity (and sanity) intact.

YouTube Growth Guides for Creators

YouTube Monetization Requirements Are Changing in 2027

Recovering from YouTube Issues: Strikes, Hacks, and Slumps

YouTube Live Stream Tips: 9 Strategies to Grow Your Streaming Channel

🎃 Welcome to the vidIQ Fall 2025 Drop!

Top 15 Halloween Keywords on YouTube

YouTube Updates Policy on AI Content

Should You Start a Second YouTube Channel?

How to Change Your YouTube Channel Name (2025 Step-by-Step Guide)

Everything You Need to Know About Starting a YouTube Podcast

Are Viewbots Ruining Fair Discovery on YouTube?

How Do You Remove a Copyright Claim on YouTube?

YouTube Shorts Size & Dimensions: The Complete 2026 Guide