Carla Marshall

FMR Head of Content Marketing

Carla Marshall has 10+ years of experience in video marketing, social media management, content marketing, DRM, and SEO. She was previously Editor in Chief at ReelSEO.com, and as a journalist and video marketer, she's covered news stories, creator journeys, and digital-first publishing initiatives across all the major online video platforms. She is YouTube Certified and a judge for the Shorty Awards, as well as the UK, US, Canadian, Global, and EU Search Awards.

Posts Written By Carla Marshall

YouTube homepage menu with categories like Home, Trending, and YouTube Premium options.

Mar 10, 2020

7 min read

How Do YouTube Videos Actually Get Discovered by Viewers?

Did you know that YouTube collects over 80 billion bits of information about user behavior on the platform every single day? That feedback helps determine ho...
Close-up of PlayStation controller with blurred Fortnite game screen in background

Mar 10, 2020

4 min read

Fortnite to Allow Gamers to Mute Emotes to Avoid Copyright Strikes

Gamers who upload or stream Fortnite content to YouTube have been having issues with copyright claims over licensed music within the game. Now Epic has a sol...
Two smartphones displaying YouTube logo on a laptop keyboard, digital video concept.

Jan 4, 2020

11 min read

How to Create a YouTube Channel: 10 More Amazing Tips

Ready for some more awesome advice on how to create a YouTube channel? We've another 10 amazing tips for you!
Man reacting to a digital timer and YouTube logo, vidIQ branding in the corner.

Mar 18, 2019

7 min read

YouTube Watch Time: The Secret Sauce to More YouTube Views and Subscribers

Watch Time is one of YouTube's most important ranking metrics - but what is it and how do you increase Watch Time on your own YouTube videos and Channel?
Man pointing at YouTube subscribe button with 100 subscribers and vidIQ logo background

May 26, 2018

1 min read

How to Get 100 YouTube Subscribers FAST: Creator Tips for Success

Getting started on YouTube and grinding up to 100 subscribers can feel like the hardest hurdle to overcome.
Man with social media icons for YouTube, Twitter, Facebook, Reddit, and email on blue background

Feb 19, 2018

1 min read

10 Awesome Ways to Promote Your YouTube Videos for FREE

Promote your YouTube videos for free with ten practical tactics, from smarter sharing to playlists, collaborations, and search-friendly posts.
Man thinking with hand on chin, YouTube subscribe button, and vidIQ logo in corner

Jan 31, 2018

1 min read

How to Get 1000 Subscribers on YouTube: Creator Tips

How to get 1000 Subscribers on YouTube so you can monetize your content: that's a question being asked by many video creators. So here are 10 practical tips ...