Closed Captions: Do They Really Help Your Videos Rank on YouTube?

Liron Segev · 1 min read · Published Jul 23, 2020

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TL;DR: Do closed captions really help your videos rank higher on YouTube? And if so, how does that even work? Find out in this episode of TubeTalk.

Of course, YouTube has some auto-captioning capabilities, but that feature can be very inaccurate, and can possibly hurt your video content much more than it helps. In this week’s episode of TubeTalk, I chat with Ryan P. Sweeney, Head of Partnerships at Rev about how adding your own captions and subtitles can help you as a creator. Click on the podcast links above to listen and learn:

What are captions and subtitles and why they matter
What’s the difference between human and machine-automated captions
Do captions really help your video’s performance

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Liron Segev

Former Director of Customer Success

Liron Segev, aka TheTechieGuy, is the Director of Customer Success at vidIQ, an internationally celebrated Digital YouTube Strategist working with some of the largest brands and YouTube influencers in the world. Over the past 20+ years, his work has taken him to South Africa, the UK, and the US where he frequently speaks at conferences and provides expert tech commentary for various print publications, radio, and TV while actively running his Tech YouTube Channel.