Closed Captions: Do They Really Help Your Videos Rank on YouTube?

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Do closed captions really help your videos rank higher on YouTube? And if so, how does that even work? Find out in this episode of TubeTalk.

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Of course, YouTube has some auto-captioning capabilities, but that feature can be very inaccurate, and can possibly hurt your video content much more than it helps. In this week’s episode of TubeTalk, I chat with Ryan P. Sweeney, Head of Partnerships at Rev about how adding your own captions and subtitles can help you as a creator. Click on the podcast links above to listen and learn:

  • What are captions and subtitles and why they matter
  • What’s the difference between human and machine-automated captions
  • Do captions really help your video’s performance

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