Liron Segev, aka TheTechieGuy, is the Director of Customer Success at vidIQ, an internationally celebrated Digital YouTube Strategist working with some of the largest brands and YouTube influencers in the world. Over the past 20+ years, his work has taken him to South Africa, the UK and the US where he frequently speaks at conferences and provides expert tech commentary for various print publications, radio, and TV while actively running his Tech YouTube Channel.
YouTube's Terms of Service Update: What it Means for Creators
YouTube's latest change to its Terms of Service has provoked quite a reaction from creators. The platform has just announced that it's going to place ads on some unmonetized channels - but it will keep 100% of the revenue share as those channels aren't qualified, or haven't applied, to be part of the YouTube Partner Program.
On this week's episode of TubeTalk, vidIQ's Rob, Dan, and I will unpack all the new changes, and discuss the impact they will have on YouTube creators who haven't monetized their channels. You will learn:
- The details regarding YouTube's update to its TOS
- Which creators are impacted by this, and how
- The positives of this announcement
- The downsides to the change
- How the new rules affect CPMs?
- What creators need to consider going forward
We also asked the vidIQ community for their reaction to the news from YouTube regarding ad placement and here's just some of that feedback:
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