YouTube Creators

Every creator on YouTube has a story to tell, and the ones behind some of the most successful YouTube creators are packed with learnings for all video creators. In our 'Creator Journey' series, we shine a light on some of the most inspirational YouTubers and how they found their niche on the platform.

You'll be amazed at how many of them wanted to give up just before they hit the big time! They tell us about the kind of strategies they employed to generate huge views and subscribers, and what it took to build a successful business on YouTube.

May 14, 2025

5 min read

How Do Tariffs Impact YouTube Creators?

Are tariffs raise costs and shrink profits for YouTube creators in surprising ways? Find out the answer here!

May 2, 2025

10 min read

Beyond AdSense: Using Brand Promotion as Your YouTube Monetization Strategy

Monetize YouTube beyond AdSense via niche targeting, brand partnerships, services, digital products, and affiliate ma...
Outdoor Boys logo with mountains, trees, lake, and birds in a circular orange frame

Jan 24, 2025

6 min read

Outdoor Boys: Turning Passion into a Global Phenomenon

The Outdoor Boys have become a YouTube phenomenon over the past few years with incredible success. Get to know how th...
Young man with curly hair next to YouTube logo and yellow arrow on purple background

Jan 24, 2024

6 min read

Ryan Trahan Net Worth: A YouTube Success Story

Discover Ryan Trahan's net worth and viral rise on YouTube. Learn how this underdog turned innovative challenge video...
Close-up of a person dribbling an orange basketball on an outdoor court at sunset

Jun 21, 2023

5 min read

Creator Jordan Haber Goes Viral After 'Sneaking' into NBA Draft

Planning for a viral moment helped Jordan Haber enter the NBA draft and catch global media attention. Could you be next?
Person in orange sweater wearing a geometric lion mask taking a selfie with smartphone

Mar 16, 2023

7 min read

From Weird to Charming: 10 Unique YouTube Channel Ideas That Actually Worked

How unique does your YouTube channel have to be to get noticed? These 10 channels (ranging from weird to charming) wi...
Smiling man wearing a black cap and red shirt outdoors with blurred green background

Sep 14, 2022

9 min read

Meet Tim Schmoyer, Your New YouTube Coach at vidIQ

Tim Schmoyer has helped thousands of creators grow their views and subscribers on YouTube. Now he’ll serve as chief c...
Two women with an RV and YouTube logo, one holding a pregnancy test, Day 1 text

Aug 15, 2022

4 min read

Brooklyn and Bailey Get 11M Views During Challenge to End Period Poverty

Join two women on a mission to visit all 50 states, end period poverty, and take their YouTube channel to the next le...
Blue panther logo with 25+ billion and 176 million statistics on black background

Jul 28, 2022

4 min read

So Far, These Are MrBeast's Most Impressive YouTube Stats

Are you curious about MrBeast's YouTube stats? Keep reading to see how many views, subscribers, and accomplishments h...
Close-up of eye holding YouTube play button with text "1 billion views" celebration.

Jul 6, 2022

5 min read

How Ryan Trahan Got a Billion YouTube Views Turning Pennies into Dollars

Video creator Ryan Trahan used a single penny to cross North America in 30 days. That challenge brought millions of v...
Woman with purple hair and black hat taking a selfie using a ring light for better lighting

Mar 23, 2021

8 min read

‘Women of YouTube’ Q&A: Building Careers, Passive Income, and More

Are you a woman looking to start a YouTube channel? In this Q&A, Desiree Martinez of the Women of YouTube podcast off...
Woman with cream on cheek holding Fenty Night Cream container questioning its use

Nov 9, 2020

7 min read

Success as a Skincare YouTuber: 5 Tips From Cassandra Bankson on Standing Out

Standing out on YouTube isn't easy, especially for skincare creators. Here's how Cassandra Bankson, a veteran in this...