Did you know that more than one person can manage a YouTube channel? And I'm going to show you exactly how to set those different roles up.

But first, there's an important distinction to make here, there are two types of channels. Personal YouTube channels, and brand accounts. Let's start with the personal channels first.

From most YouTube screens, click on your profile image in the top right-hand corner, and go to the YouTube studio.

From the new YouTube studio screen, you want to click on the settings button in the bottom left-hand corner.

And from this pop-up, you should see a permissions tab to the left. This will show you who has access to your YouTube channel To invite a new manager, click on the invite button in the top right-hand corner and type out email addresses to invite them to manage your channel.

Below that is an access drop-down which gives you four options. These access levels pretty much explain themselves. So, do make sure you trust the person you are inviting to your channel to do what these permissions give them access to. And just to clarify, since it's not 100% obvious here, __editor and above access means that these managers can upload videos to your YouTube channel. __

Once you are satisfied with your selection, click done, and the invitee should receive an email that they can accept within 30 days to become a manager of your YouTube channel.

On the same permissions page, you can update the access rights a manager has, by clicking on their current role. From this drop-down, you can also remove them as a manager from your YouTube channel completely.

That's how to add managers for personal accounts. But what about brand accounts? Well, first of all, you have to convert your YouTube channel into a brand account. And we've done a full tutorial on how to do this and the benefits of doing so. Take a watch now:

Let's take a look at how you add managers for a brand account:

We will start in the YouTube studio this time. But when you go to settings, you won't find a permissions tab on the left-hand side. Instead, you must go to the channel tab, followed by advanced settings at the top of this section, then down the bottom of this screen, you will want to choose manage your YouTube account.

From this screen, click on the add or remove managers link, and then click on the manage permissions button from this screen.

Now the next screen depends on what role you have on the channel. And it will give what you can actually do on this screen.

Those with owner access have full access to the YouTube channel, and can also change the permission of other managers on the channel. Managers have full access to the YouTube channel, while communication managers appear to be a bit redundant, as they have no access to YouTube at all.

I think in this instance, channel moderators would be classed as communication managers.

And of course, in the top right-hand corner of the permissions pop-up screen, you can invite new managers through email, and set up their permissions here as well from the drop-down.

The Difference Between YouTube Management Roles

Now a couple more tidbits to add to what you've already learned here. Managers on personal accounts can add and remove others. They are similar to owners in brand accounts. Yes, I know this gets a little bit complicated.

Also, managers for personal accounts cannot yet access the live control room, and they cannot access the personal account through the mobile studio app.

And one more thing for all types of channels, for the person who is invited to be a manager of a channel, make sure that you check the email is from YouTube before you click any links. There are all sorts of 

, make sure you don't fall for foul of one.

If you want to take your YouTube channel to the next level and 

 then make sure to download vidIQ. Join over 1 million other users and use vidIQ to help you research YouTube, analyze videos, audit your own channel, and take actionable steps 

And if you’re really serious about growing your YouTube views and subscribers, sign up for exclusive access to the 

 and learn how to launch a successful YouTube Channel in just 30 days.

YouTube user roles icons showing owner, manager, editor, viewer, and added user

Did you know that more than one person can manage a YouTube channel, and that you can assign different permissions and roles depending on your needs? We show you how.

How to Add, Edit and Remove YouTube Channel Managers & Owners

If you want the largest YouTube creators to see your content, then officially mention them. It could result in millions of views for your videos. So how do you do that?

As always, we will start on the YouTube Homepage. Click on your profile logo in the top right-hand corner and go to the YouTube studio.

From the Dashboard, click on the Videos tab to the left and then click the Edit icon for a video you have uploaded to your channel.

For example, we interviewed a video creator for 

, and instead of just mentioning the creator by name, we mentioned her by a YouTube channel.

Start with the @ character and once that starts to type out a name, YouTube will attempt to autocomplete.

You can include spaces too if the channel has them and eventually you should find the creator you are looking for.

When you click the channel that will convert the text into an official channel mention, and you can do this both in your video title, video description and community posts as well.

This is how that mention will look on a desktop screen. The creator's name is highlighted in blue, and when you click on the Mention, it jumps you straight to their channel, whoever it's in the title of a description.

And it's a similar setup through the YouTube app, a blue clickable link that takes you directly to the creator's channel. However, it must be noted that the Creator Studio app is not set up to insert mentions just yet as it advises you to type them out on a computer.

So YouTube mentions are very easy to implement into your videos, and we've had monumental success with them. But there are a lot of things just under the surface that you need to consider.

First of all, and this is guaranteed to annoy at least half of our audience, __you can only give or receive a YouTube mention if you have over 1,000 subscribers. __

Second of all, you have to consider that nobody is actually searching for a channel's name in this way, even if it is 

. Having said that, YouTube mentions can be a fantastic way of capturing a creator's attention because they receive a notification whenever they get mentioned through a video title description or community post.

And that's the nuts and bolts of how to use YouTube mentions. How might you use them inventively in your content? I will say this, if you do want to capture the creator's attention in the right way, provide value in your video or your content.

Don't do it as a way to try and get a shout out from the creator because that's very unlikely to happen. Sorry.

YouTube video titled "The Moment @MrBeast, @Mark Rober" with 1.8M views by vidIQ

Have you heard of YouTube Mentions? They allow you to tag other channels on the platform and we show you how.

How to Get More YouTube Views With Shoutouts to MrBeast, PewDiePie or vidIQ!

YouTube descriptions, what have they ever done for your video? Well, they could be doing a lot more, if you actually wrote something worthwhile in them, but the truth is most YouTubers don’t, so here are a couple of tips and tricks to help you write better YouTube video descriptions. First, let's go through the hierarchy of importance:

The most important hook you have to pull in the viewer, is the 

. That's going to stop them from swiping or scrolling through the videos that are suggested to them.

, which provides some clarity for the video,

 to find out just how important tags are)

So when it comes to marketing your video, make sure you put most of your time, energy and resources into the thumbnail and the title. But the description does have its uses, and we'll start with the beginning of your description.

7 Ways to Optimise Your YouTube Description Right Now

There’s something that I want to stress at this point. If you see huge channels not paying any attention to video descriptions and not writing anything in them, that doesn't mean that you should do exactly the same thing. Those super-channels have already made it on YouTube, and they can do whatever they like. But when you're a smaller channel, trying to grow, making a good description is one of those marginal gains that gives you one or two percent more reasons to click on your video, as opposed to another, similar video of a channel of a similar size.

1. Use the Right Keywords to be Found in Search

There are two reasons why the beginning of your description is important. First of all, YouTube scrapes those descriptions for keywords, and it may help your video appear in Search. The higher those keywords are in the description, the more likely they are to be found by YouTube.

Second of all, when people are searching through video content, they will see a snippet of your description, roughly the first 140 characters, so think of your description as a Tweet when you first start to write it. If you're not sure how to start your description, a good idea is to more or less repeat your title.

You've no doubt put in a lot of effort into your title, and included as many keywords in there as possible, so if you put that in your description, and then maybe riff on the title a little bit, add a question in there, or a few more keywords, that's a good starting point for your video description.

The next thing you want to do is to include a subscribe link to your channel somewhere near the top of the description. Think of it as a point of sale. Your viewer could be on the edge of subscribing to your channel, and they just need a little bit of encouragement, and seeing a subscribe link in your video description may persuade them to do just that.

And you can make it even easier for them with this little subscriber hack. Simply copy and paste your channel home page, and then add this bit of code to the end of it - ?sub_confirmation=1. When people click on it, it will give them an automatic pop-up to subscribe to your channel. This does only work on desktop computers, but on a mobile it will still tune in to your channel page, where your viewer may subscribe to you.

Next comes a paragraph where you can go into more detail about your video content. Again, this is where you want to be using as many keywords as possible, so that YouTube can identify your content with as many associated terms as possible, which helps you in Search.

This doesn't mean keyword stuffing, where you're simply adding tags to your video description, that's against Terms of Service. But it may mean you're writing natural sentences, with a bit of repetition of those keywords. If you want a good example of this, check out the video description of the video at the top of the post.

The next thing you can do which can be really helpful to viewers, especially on longer videos, is to use time stamps. Time stamps are very easy to create and work on both YouTube descriptions and YouTube comments. All you need to do is create a time with a colon, for example, if you put in 1:53, that creates a link that when you click or tap on it, it takes you to one minute 53 in the video.

Now, as I say, if you've got longer videos, then this can be a great way to break up the video, and it gives you another opportunity to include keywords in your video description. And, once again, if you look in the above video description, you'll see some examples of this.

Next, there's nothing wrong with earning a little bit of extra cash from your YouTube videos, from non-YouTube tools, and that includes affiliate links in your video description. As long as you follow the rules. To quickly explain affiliate links, these are links to products and services that you create, that if the viewer clicks on them and buys something from those sites, you will earn a little bit of commission.

A simple example of this might be including an affiliate's gear guide so you're telling all of your viewers the type of camera, lighting, and other things that you use in your videos, and it gives them the opportunity to buy exactly what you use, and you earn a little bit from that. But as a disclaimer, let me stress this. Make sure you check out all of the YouTube Community Guidelines on how to use affiliate links and sell products and services on your videos, because you don't want to get in trouble, and have a strike put against your channel.

Now it is likely that you'll want to include these affiliate links among many other things in all of your videos, and so that's where you can start to use upload defaults. You'll find this under Settings in the new Creator Studio, and there is a section called Upload defaults.

Essentially, Upload defaults is all of the stuff that you want to include in every single video, so it will appear below everything else that we've already talked about. As a good example, if you go to the bottom of our video description and work your way up, you will see lots of things that come from our upload defaults.

For us, it's a case of answering commonly-asked questions, such as who vidIQ are, whether we support multiple languages, how can we download vidIQ, and videos that may help you understand how to use our tools. We also include social media links in there, so that we can communicate with our audience, whether they're on YouTube, Facebook, Twitter, Instagram and tell them when we have new content on any of those platforms. Head on over to Upload defaults and start to amend yours.

If you want to include hashtags in your video above your title, you need to add those hashtags to your video description. You can use a maximum of three, and they will appear as blue words above your videos. Find out more about YouTube hashtags here:.

Something else to remember about video descriptions. If you change one of your video descriptions, it's not going to transform your channel overnight. This is a long-term game plan, you're trying to stack the deck in your favor. Constantly reinforcing the keywords that you use, including links to other videos in your description, and other playlists that send your viewers on a feedback loop throughout all of your content. You want to make it as easy as possible for your viewers to find your content, and then stay in your own little corner of YouTube, and that's helped through not only video descriptions, but cards and also endscreens.

Man thinking about YouTube video text with vidIQ branding and green arrow pointing up

Attention YouTubers - how much value are you getting out of your descriptions? It could be a whole lot more if you follow our tips, tricks and hacks!

YouTube Descriptions: 7 Essential Tips, Tricks, and Hacks

Welcome to the start of your future. Welcome to a world of self-discovery, creativity, influence, impact, stress (sometimes), fulfillment, and maybe even a career.

It's never too late to start a YouTube channel, but the longer you wait the harder it will be to grow. This video will help guide you through the reasons, the mindset, the strategies and the basic analytics of growing a YouTube channel from absolutely nothing.

 - Should I start a YouTube channel in 2019?

 - How to grow a channel with 0 views and 0 subscribers

 - How to grow your channel with a YouTube strategy

 - How to grow your channel by generating ideas

 - How to grow your channel by understanding analytics

If you want to take your YouTube channel to the next level then make sure to download vidIQ. It will help you research YouTube, analyze videos, audit your own channel, and take actionable steps 

Man showing okay sign next to YouTube logo with green sprout and starter guide text

Want to start and grow a YouTube channel in 2019? This is your complete starter guide!

How to Start a YouTube Channel: The Ultimate Guide!

With the recent passing of Article 13 as part of the EU copyright reform law, many a video creators are asking themselves, “Could Article 13 kill YouTube?”

We’re hardly copyright experts here at vidIQ, but we clearly have a vested interest in how Article 13 will be interpreted and enforced in the coming months and years.

Here’s what we know so far, and where you can learn more about Article 13 and #SaveYourInternet.

Article 13 is part of European copyright legislation created with the intent to protect creators and their online content.

At the basis of Article 13 is the question, “Who has copyright ownership?”

For example, every vidIQ video opens with an intro kindly made for us by an audio and podcast expert by the name of Mike Russel. The problem is, we don’t have official documents saying Mike created the sound effects and that he gave his license to use his voice or that we have permission to use the graphics, which were probably created using Adobe After Effects.

Here’s another example: If you’ve watched 

, you’ve probably noticed the memorabilia in the background — Batman and Ironman action figures, a WWE title belt, Spider-Man, Shredder, a YouTube ‘Subscribe’ pillow and a Nintendo question mark block from Super Mario.

We didn't ask permission from any of the companies who make and license these products to put them in our videos, and in the past we’ve not needed to, but will Article 13 change this?

In order to interpret Article 13 for YouTube video purposes, we have to take 

With Article 13 as currently written, copyright matching tools like Content ID wouldn't help platforms such as YouTube to keep content on the platform. Content ID works if rightsholders use it and provide clarity as to what belongs to them. However, in many cases information on copyright ownership is missing, or there is partial knowledge, meaning that no system could accurately identify full copyright information at the point of upload.

Put simply, a piece of content with partial or unknown ownership is - to YouTube - treated the same as a piece of content that is unlicensed and so would have to be blocked.

In summary, Article 13 is complicated — there's no dispute in that. But is’t also scary.

How will Article 13 impact video creators?

Think about the Logan Paul “Adpocalypse” controversy or the new YouTube monetization requirements. These crises were tiny in comparison to Article 13, which will affect everybody in a monumental way.

Although the video is still being drafted, in the EU block essentially any video creator who creates content within that area will not be allowed to share it outside of the EU.

Not only that, anybody who creates content outside of the EU block will not have their content be viewable by those outside of the EU… You might call this a Video Content Iron Curtain.

To make matters worse, this block would be immediate, as soon as the video goes live. And it would extend to all past content as well — so all those videos you already have up on YouTube will also be blocked.

At this point you may be thinking that YouTube would never allow this, since it would harm their own income revenue streams to such a massive degree that it could put the company out of business.

But the truth is, YouTube may take these type of extreme measures, because they would be held liable for any copyright infringement.

Yes, the video creator may be the one using copyright music or stealing someone else’s video content, but as the distribution platform, YouTube would be held accountable.

Using Content ID to identify problematic content is a nice idea, but we all know that Content ID on YouTube is not perfect, and many of you have probably had your videos dinged incorrectly with copyright music claims and duplication.

Imagine the chaos that would ensue on the platform if YouTube had to analyze every single pixel, every bit of sound on every single second of YouTube video content uploaded in Europe.

If you’re thinking, “Good, this is revenge against YouTube for demonetizing my channel or making it so hard to meet the requirements,” think again.

This isn't just a YouTube thing. This is an internet thing.

Article 13 isn’t a bill against YouTube but rather designed in principle to protect the rights of creative artists to give them more protection of their copyright content. This is definitely a good thing, but it will have unintended consequences.

Article 13 will affect every distribution platform including Facebook, Instagram and Snapchat just to name a few.

It will impact all sorts of video creators on the internet whether it be parody content memes or educational content — all of these things will be drastically affected by Article 13 if it’s pushed into law as it’s currently written.

It's impossible to say just what the landscape will be on YouTube in 2019 as Article 13 is not yet law, which is why we’re talking about it right now.

What we do know is that Article 13 directly affects a lot of people and indirectly affects everybody on the planet.

If this is important to you, follow the movement #SaveYourInternet, and get educated on these subjects — specifically, check out 

YouTube’s dedicated webpage on Article 13

World map showing global YouTube server connections with green arrows indicating data flow.

What does Article 13 mean for video creators around the globe? Here’s what we know so far, and where you can learn more about Article 13 and #SaveYourInternet

Could Article 13 KILL YouTube? #SaveYourInternet

1 Studio Beta Individual video impressions and CTR

In the new YouTube Studio Beta click on Analytics then click on top videos.

A list will pull up where you can sort by highest CTR

Click on reach viewers and you will see unique viewers on the right.

This allows you to understand how many views you get per viewer. You can see this metric under build an audience.

This metric shows how your latest has done compared to other content.

With compare metrics you can compare lots of metrics together to get a visual feel for how you are doing.

Man surprised by YouTube video impressions and click-through rate analytics chart.

Do you need to know your YouTube analytics to grow your channel right? Well here's 10 you might be missing and where to find them!

10 YouTube Data Secrets You Didn't Know!

The upload process can be a daunting process. You've got thumbnails, titles, tags, hashtags, cards, endscreens, translations, description and a whole lot more to consider.

Every day we all watch videos and think, well this video is missing this or that, no wonder it isn't doing well. We've come up with a list of 15 video upload tips to follow to help your YouTube video off to a flying start.

Smiling man giving thumbs up with video camera icon and text "Crunch Time" for vidIQ.

The upload process can be a daunting process in this video we show you how to properly upload videos to YouTube.

How to Properly Upload Videos to YouTube

Need ideas on making your next video, here are 30:

Start talking to camera and see what happens

Try to add a cliff hanger at the end or beginning

Double your video length and see what happens

Or shorten your video and see if that changes the pace and tone of the video

Man pointing at glowing light bulb next to YouTube icon and text "Video Ideas"

Struggling to come up with content? Here are 30 YouTube ideas for ANY channel!

Want More YouTube Views? 30 YouTube Video Ideas To Kickstart ANY Channel

So you're a big fan of Fortnite, PUBG, Clash Royal, WWE 2K 18 or GTA V? And now you want to start a gaming YouTube channel? Awesome! Guess what? So does everyone else! There are millions of channels now about gaming, all competing for those same views and watchtime minutes.

What you want to know is why some channels stand out more than others? A lot of it has to do with channel personality, what the channel can offer that others can't and how enticing the content is. We explore this and a lot more with challenges, subtle gaming references and you'll discover what my favourite game of all time is.

How to Start a Gaming Channel on YouTube: Research is Everything!

How to Start a Gaming Channel on YouTube: The Creator is the Star

How to Start a Gaming Channel on YouTube: Focus on Your Target Audience

How to Start a Gaming Channel on YouTube: Double Down on Successful Content

YouTube tutorial start guide with Xbox controller and vidIQ logo on blue background

How to start a gaming channel on YouTube in 2018? It's one of the most competitive video spaces on the platform. Here are 10 great tips to get you started!

How to Start a YouTube Gaming Channel: Tips and Tricks

How do you get your first 100 subscribers? We've got more than 10 tips and suggestions to help you get there. Getting started on YouTube and grinding up to 100 subscribers can feel like the hardest hurdle to overcome. Where do you start with so much to think about? We've come up with some awesome suggestions to help kick-start your channel and think more like a YouTuber and less like someone chucking videos randomly onto the internet!

Man pointing at YouTube subscribe button with 100 subscribers and vidIQ logo background

Getting started on YouTube and grinding up to 100 subscribers can feel like the hardest hurdle to overcome.

How to Get 100 YouTube Subscribers FAST: Creator Tips for Success

Here are 10 ways to reach the largest audience with the most impact:

Promote in the first 24 hours to get velocity or what we like to call View Per Hour

Share a playlist link, not a video link so that people can watch more of your videos

Share on other social media platforms like Linkedin and Facebook groups

Upload videos to Facebook directly using our vidIQ tool

Use your email list to push your YouTube channel

Use Incase you missed it posts on social platforms to remind people to watch

Man with social media icons for YouTube, Twitter, Facebook, Reddit, and email on blue background

You've made a great YouTube video, now you need to share it.

10 Awesome Ways to Promote Your YouTube Videos for FREE

So you can monetize your content. That's a question being asked by many video creators. So here's 10 practical tips you can start using today to help grow your channel!

Be visual and exciting when asking people to subscribe

Use the branding watermark using a red subscribe button

Put the subscribe button in the endscreen

When sharing your channel use the auto subscribe URL

Pin a subscribe link to the top of your comments

Add vaule to other channels to increase your audience

Make sure your channel page is optimized with a great banner, trailer and sections

Man thinking with hand on chin, YouTube subscribe button, and vidIQ logo in corner

How to get 1000 Subscribers on YouTube so you can monetize your content: that's a question being asked by many video creators. So here are 10 practical tips you can start using today to help grow your channel!

YouTube Tips & Tricks