Why You Must 'Niche Down' if You Want to Succeed on YouTube

Summary: Focusing on one specific type of content can really make you stand out as a creator. It can also make your YouTube channel grow fast! Find out more on this episode of TubeTalk.

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At vidIQ, we encourage YouTube creators to niche down on content if they want to successfully grow their channel in terms of views and subscribers. This is especially true when we see that their channel covers a range of topics that can often prove confusing to the viewer.

However, we're often met with resistance from more skeptical creators. But in this episode of TubeTalk, we chat with Abbey Howe, who was also skeptical at first but she went for it anyway and her YouTube channel exploded! Take a listen and learn:

  • What does niching down really mean?
  • Will niching down limit your opportunities?
  • How a focused channel grows without the "whiplash effect"
  • Process of creating new content when you are in a niche

Click here to check out Abbey Howe's YouTube channel and follow her on Instagram too!

Want to Kickstart Your YouTube Channel!

If you're a YouTube creator who has listened to all the expert advice but your channel is still not attracting the views and subscribers you'd hoped it would what can you do now? Well, take a listen to this episode of TubeTalk and find out what it takes to be a successful channel on YouTube.

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TubeTalk has been informing video creators and marketers for 8 years, and is one of the most respected and listened to podcasts in the online video industry. Don't forget to SUBSCRIBE to TubeTalk on your favorite podcast app so you never miss an episode!

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You can also find the complete list of all the TubeTalk episodes here!