Are you looking for a way to make your YouTube videos stand out from the crowd? Maybe you want to spice up your content with special effects or play around with green screen editors. Or perhaps you're wondering 

what apps YouTubers use to edit their videos

In that case, you have several options to choose from!

Let's take a look at some of the best apps for editing YouTube videos on iPhone and Android. You'll find a suitable app on this list no matter what you want to do — add music, text, or something else entirely!

Various video styles and storyboards in the iMovie app

 is one of the best video editing apps for iPhone users, especially for new creators. It's easy to use and has many features, making it the perfect choice for your editing needs.

And amazingly, both new and experienced creators can use iMovie. It lets you edit in 4K, apply special effects, and add royalty-free music that scales to the duration of your film.

It also has everything you need to create professional-looking videos from start to finish: video filters, green screen options, text overlays, titles, and social media sharing tools. You can even add background music from your iTunes library!

Limited editing features (when compared with other apps)

Add songs from Apple Music to your videos.

Choose from a wide range of stylistic themes.

Use a variety of transitions and special effects.

Video speed adjuster tool, combine clips tool, and more in the Adobe Premiere Rush app

Video editing has never been easier than with 

. The app has innovative tools for color correction, speed modification, animated titles, and more.

It also has your standard editing functions. You can trim, crop, rotate frames, mirror clips, and add overlays, stickers, filters, effects, and transitions.

Plus, the paid version of Adobe Premiere Rush comes with a volume adjuster to make sounds sit perfectly in the audio mix. This happens automatically with 

Thousands of royalty-free sound effects, loops

The free version comes with 2 GB of cloud storage; upgrade to 100 GB for $9.99 per month.

Various GoPro Quick features: private mural, highlight videos, and video sync to music

 is a vlog editor that works best for spontaneous creators. It's typically used with the GoPro Camera, but you can use the app to edit videos shot on iOS or Android devices.

Its simple interface allows you to do many things quickly, like choose filters, change video speed, select color options, trim, or crop. There's also an auto-sync feature that lets you edit to the beat of your music.

Good editing features in the free version

Advanced editing tools require a subscription

Share "Quik Stories" to Instagram, YouTube, and more

There's a free version, but you'll need a monthly subscription ($1.99) to unlock advanced features.

Various features in Splice, like slow motion and text overlays

 has a clean and simple interface for editing videos. It makes clipping, trimming, and rearranging your clips so easy that if you're producing content on the go, you'll want to check it out — even more so if you're an influencer.

Plus, Splice has robust features allowing you to combine clips, create overlays, and remove backgrounds using the chroma key. It even has speed controls and various animations.

Speed Ramp tool (speed up or slow down clips)

There's a free version, but a subscription costs $4.99 per month.

Images of the Kinemaster app and its features

 is a phenomenal app for editing videos. It doesn't have the simplest interface, but you can make quality videos once you get the hang of it.

With Kinemaster, you get more than most apps will give you: 4K editing and exporting, video templates, blending modes, and the ability to edit several video layers. And with the chroma key, you can composite two or more videos.

Supports up to nine video layers in a project

Eight blending modes for artistic overlays

There's a free version, but Kinemaster Premium costs $11.99 monthly.

Images of the PowerDirector app and its features, including 4K resolution and video stabilizer

offers several ways to edit your videos. You can use different themes, including pop and hip-hop, plus various effects and transitions.

Like many apps on this list, you can export videos in 4K resolution at 60 frames per second. That makes PowerDirector an ideal choice for creating high-quality YouTube videos.

Another great feature is the ability to add captions to your content — a rare tool on most mobile apps!

Variety of tunes and built-in video previews

Want to edit YouTube videos on your phone? These 9 apps will help you trim, crop, add video filters, and more.

9 Powerful Apps for Editing YouTube Videos [iPhone and Android]

When creating a TikTok account, there are two types to choose from — a personal account or a business account.

Personal accounts are for individuals who want to use TikTok for social networking, sharing, and hanging out with friends. In contrast, business accounts are designed for marketing purposes. A company will create a TikTok business account to drive brand awareness, advertise their services, and more.

Who Should Use a TikTok Business Account?

Business accounts are an excellent option for:

Anyone who wants to promote a business, product, or service — even individual content creators with a product line.

Businesses that want to entertain their customers and promote engagement.

Businesses that want to use commercial tools on TikTok, such as those in the Business Creative Hub.

, you’ll have access to six helpful features:

: A collection of songs and sounds you can use in your videos without paying copyright fees. These tracks are pre-cleared for commercial use on TikTok, and business accounts can use them for organic or branded content.

: Schedule posts up to 10 days in advance.

: Display a link to your business on your TikTok profile.

: Display your business email address on your TikTok profile.

: See metrics that reflect your account growth, view audience demographics, and more.

: A special section in the TikTok app that shows content creation tips and trending business content.

Note: Business accounts don’t have access to TikTok’s General Music Library (GML). The music in that collection is for personal entertainment only, which is why only personal accounts can use songs from the GML.

This also means that business accounts cannot 

 with videos that contain music from the GML. So if you want to create content by remixing what’s already out there or doing collaborations, a business account won’t be helpful. You would only be able to duet/stitch with accounts that use music from the CML.

Who Should Use a Personal TikTok Account?

Most people on TikTok — public figures, general users, content creators — use a personal account for their video content. They typically aren’t selling a product, representing a company, or looking to drive brand awareness.

You should create a personal account if you want to:

Watch videos on TikTok and interact with creators.

Create videos on TikTok for friends, family, and broader audiences.

Monetize your TikTok account through the Creator Fund, Tips, Live Gifts, etc. (Many of these features aren’t available for business accounts).

Use advanced tools to discover who your viewers are and what appeals to them.

A personal account has some features that a business account does not. Some of these benefits include:

 A collection of songs and sounds that have not been licensed for commercial use, thus making them usable for regular users.

 TikTok sound to their content. By contrast, business accounts can only use commercial sounds.

 Only let approved users see your videos or follow the you.

: This program is designed to help TikTok creators monetize their accounts while they build a community of followers.

TikTok Creator Marketplace: Where brands and creators connect to build paid campaigns.

TikTok Creator Fund: A $200M fund that pays talented creators for their hard work and innovative content.

Video Gifts: Collect “Diamonds” from viewers that can be redeemed for cash.

Live Gifts: Collect “Diamonds” from viewers that can be redeemed for cash, but only during live streams.

Tips: Collect monetary tips directly through your TikTok profile.

: Determine the type of content your audience likes and see metrics to back it up.

How to Switch to a Business or Personal TikTok Account

If you choose the wrong TikTok account, don’t worry. You can switch from one to the other at any time.

Follow the additional instructions that pop up, if any.

 switch back and forth between business and personal accounts. If you want to create both types of content, consider creating two accounts: one for personal and one for business.

The best TikTok account for you depends on how you plan to use the platform. For example, if you already own a business and want to use TikTok to promote that business, a business account is likely best. This will allow you to continue building your existing brand, provide access to commercially licensed sounds, and ensure that you have the best tools to market yourself.

It's easy to think, "I'm building a business, so I need a business account." But considering how those accounts are structured, a solopreneur or an individual might need a personal account until they have a certified business. That way, they still have access to TikTok monetization tools, advanced creator tools, and the ability to duet with more creators.

Also, it makes sense to keep a personal account if you’re looking for brand deals. A personal account gives you access to the TikTok Creator Marketplace (within the Creator Next program), where brands and creators can find each other and start building campaigns.

Now that you know which account to create, learn how to find trending TikTok sounds for your content.

Do you need a business TikTok account, or are you better off sticking to a personal account? Keep reading to learn which one is best for your goals.

How to Choose Between a TikTok Business or Personal Account

It’s the big dilemma among video creators: Is it better if I post on YouTube or TikTok?

YouTube has been a staple among video creators since its inception in 2005, but it’s no longer the only platform creators can leverage.

TikTok burst onto the scene in 2016, merged with Musical.ly in 2017, and by 2018, was one of the most downloaded apps in the U.S. However, as more creators flock to the app, some question whether to focus on YouTube, TikTok, or both.

But a choice between YouTube or TikTok shouldn’t be a snap decision. Instead, consider a myriad of factors, from the culture of each platform to the monetization and audience-building opportunities.

Today we’ll compare YouTube and TikTok to help you understand more about:

Monetization programs available on YouTube and TikTok

How YouTube and TikTok’s audiences differ

Which one is best for different types of video creators

What’s the Difference Between YouTube and TikTok?

 is a video-sharing platform. Owned by Google, this video powerhouse enables creators to upload and share videos, build a loyal following, and monetize content through ads and other opportunities.

 as of 2022, with 62% of users consuming content on the website daily. Due to the structure of the website, long-form videos are the norm. In 2018, the average length of a YouTube video was 

 long. The platform also hosts various internal products, including YouTube Music, YouTube TV, YouTube Premium, and more.

Creators on YouTube have a wealth of tools, including in-depth analytics, branded channels, content types, and useful features, such as a copyright-free audio library.

TikTok, on the other hand, prioritizes short-form content. Creators upload videos that often feature catchy music, which they share with their followers and the TikTok community at large. Then the algorithm shares videos from millions of creators on a user’s For You page.

Similar to YouTube, TikTok creators have various tools at their disposal for monetizing videos and building a community. These tools can be found in 

Let’s take a look at which app is better for specific creator goals, such as:

Both platforms allow creators to monetize their content. In addition to external brand deals, creators can leverage specific tools to generate additional income from their channels.

YouTube’s monetization features are available as part of the 

. This program is only available to creators whose content follows YouTube’s strict 

, which include meeting advertiser-friendly guidelines.

Creators wanting access to the Partner Program have to do other things too, like open a 

 account, have 1,000 subscribers, and 4,000 hours of watch time on their channel in the last 12 months.

Once accepted into the program, creators have access to numerous monetization options, including:

 — Creators earn a percentage of the advertising revenue generated from the clicks on ads displayed before, after, or during their content.

 — Generates monthly recurring revenue by selling exclusive content to subscribers.

 — If a YouTube Premium subscriber watches a creator’s content, the creator will receive part of that subscriber’s monthly fee.

 — This fund is worth $100 million and pays successful Shorts creators a monthly bonus for their hard work.

 — Sales of branded channel merchandise from your channel profile and watch pages.

 — Super Chats and Stickers allows fans to pay for messages to be highlighted in live chat streams (as well as animations). Super Thanks are monetary tips viewers send to creators when watching their regular videos.

TikTok offers different monetization avenues within its Creator Next program. Similar to YouTube, this program is application based. Creators must be at least 18, have 1,000 views in the last month, meet TikTok’s community guidelines, reach a minimum number of views and followers (it varies by region), and have posted three times in the last 30 days.

If accepted into the program, creators gain access to these monetization tools:

 — Since August 2020, the TikTok Creator Fund has pledged to pay creators in the USA upwards of $1 billion by August 2023. This program encourages creators to develop and share innovative content while fostering a community of followers.

 — This unique tool helps brands partners with the right influencers and creators for various campaign initiatives while also providing monetization opportunities for creators.

 — Allows viewers to send appreciation for content in the form of “Diamonds.” Creators collect these Diamonds and redeem them for monetary compensation.

 — Similar to Video Gifts, these Diamond rewards are earned through live streams on TikTok and redeemed at a later date for money.

 — Just as you’d tip a waiter, TikTok viewers can send a tip to content creators.

Can You Make More Money on YouTube or TikTok?

Given the structure of each platform’s monetization efforts, creators can make more money by focusing on YouTube. This is because TikTok’s Creator Fund is a large sum of money divided between creators, while those on YouTube make money based on the direct results of their channel.

The term “monthly users” refers to the number of users actively visiting and engaging with a social media app. Therefore, knowing which platform has more monthly users is an insightful piece of data to have when choosing between YouTube and TikTok.

Viewer Demographics on YouTube vs. TikTok

Another critical aspect of each platform is the audience demographics. If your content is geared toward a particular target audience, you’ll want to know which platform they prefer.

 is in the range of 18-45 years old, catering to more of a broader audience group. While TikTok’s demographics skew toward females and a younger generation, it’s important to note that no one specific demographic group named TikTok as its favorite app, according to 

As for user demographics, there’s no clear winner between YouTube and TikTok. It all depends on the content you intend to create and whether your audience can be found on either platform.

YouTube caters to long-form content, while TikTok only allows short-form videos.

On YouTube, creators can upload videos up to 12 hours long. On TikTok, the maximum video length is 10 minutes. However, a quick scroll through TikTok reveals most videos don’t approach that limit — not even close. For now, short-form videos are still the app’s main draw.

When deciding between YouTube and TikTok, consider if a long-form video is best for you or if you can get your message across in a few minutes.

Watch time is a metric tracked by both YouTube and TikTok to determine the average amount of time users watch a creator’s content. So naturally, the greater the watch time, the more engaged viewers are.

Given the shorter nature of videos on TikTok, one might think it’s easier to have a higher watch time average. But, in fact, it’s harder. The quick nature of these videos means a creator’s content must be eye-catching from the start, whereas YouTube allows for longer storytelling.

The storytelling nature of YouTube also helps creators spend more time connecting with their audience.

Building a Community on YouTube vs. TikTok

A creator’s success on YouTube or TikTok depends on their ability to build a community. Each platform offers various ways to do it.

Both platforms provide ways for creators to interact with their viewers — commenting, live streams, interactive buttons, and more. But these tools don’t innately build an audience; a creator’s ability to create content and conversations that resonate with a community does.

Building a community on YouTube or TikTok may look different from a technological perspective, but the same principles apply — create unique content and make it authentic.

Should You Start a YouTube Channel or TikTok Account?

If you want to create long-form content with greater opportunities for monetization, a YouTube account is the way to go. On the other hand, if you prefer short-form videos and have a younger audience demographic, give TikTok a try.

Should you create a YouTube channel or go all-in on making TikTok videos? From monetizing your content to building a loyal community, here's what you need to know about both platforms.

YouTube vs. TikTok: Which One Is Best for Video Creators?

While relatively young compared to other social apps, TikTok has quickly taken off. There are over 

, and it's likely that number will increase next year.

On TikTok, one vital way to reach new viewers is through hashtags. Similar to other social media platforms, hashtags on TikTok help categorize similar content. 

For example, if someone is interested in DIY home improvement projects, they might use the hashtag “#DIY” to find content that answers their questions or inspires them.

So, if you’re wondering, “Should I use hashtags on TikTok?” the answer is yes! The benefits of adding hashtags include:

Reaching new viewers who share an interest in your content

Building community by creating your own branded hashtag

Making it easy to search for and find your content

Letting viewers know what to expect from your video

In this guide, we’ll show you how to use hashtags on TikTok to your benefit.

Using hashtags on TikTok is easy. When you finish editing your video and are ready to upload, you’ll include hashtags with your caption. The key is to take a strategic approach to the hashtags you use. Let’s take a look at some best practices.

1. Research Trending Hashtags for Your Video

Before you add hashtags to your next TikTok video, spend a little time researching which ones will help you get more views.

First, look for hashtags that are currently trending. These will help increase your viewership by attracting viewers who follow new trends.

How do you find trending hashtags on TikTok? You can start by heading to the 

. You'll have to create an account to browse all of the trends, but once you do, you'll find a dedicated 

. According to the platform, this resource will help you "discover new trends on TikTok" with ranking data, analytics, and a trend graph.

You can also use a hashtag finder to search for TikTok hashtags. There are a few different tools available, with many free options like 

The number of videos using a specific hashtag

The most popular hashtags related to your search

Videos (that you can view) using a hashtag

2. Find Niche Hashtags That Represent Your Community

As you research, you’ll also want to look for niche hashtags. Using the same methods as above, focus on looking for hashtags that might have fewer views but are highly relevant to your audience.

 has nearly 400,000 posts and billions of views. This will make competing for views difficult. 

However, you could add a more niche hashtag, such as 

, which only has around 570 posts. This will make it easier for your video to stand out.

3. Use the Right Number of Hashtags for Your Video

As you get started, you might wonder, “How many hashtags should I use on TikTok?” While TikTok doesn’t set a limit on the number of hashtags you can use, it's not a good idea to use dozens of them. 

And we understand how tempting it is to do the complete opposite — to cram as many hashtags as possible into one post. It's even easier to do so now that TikTok has increased the description character limit from 300 to 2,200. Everyone's been talking about the extra space, including social media consultant Matt Navarra.

But this extra space isn't for adding more hashtags. It's for expanding the description of your video and including relevant keywords so more viewers can discover your content. 

 on TikTok videos. They should be a nice blend of niche-related tags and trending tags (that are related to the video) to increase visibility. You can also experiment and try more or less hashtags to see which option works best.

Another fun way to use hashtags on TikTok is to start a hashtag challenge. TikTok hashtag challenges encourage your community to create their own videos and contribute to a creative idea.

Here’s how to start a hashtag challenge:

Create a branded hashtag that's original and accurately describes your challenge.

Ask your followers to create a specific type of video with your hashtag.

Engage with followers who create tagged videos.

5. Avoid Hashtags That Are Too Competitive

While you definitely want to capture views through trending topics, stay away from hashtags that are too competitive. 

Hashtags such as #ForYou, #ForYouPage, or #FYP are attached to millions of videos. Don't rely on these hashtags to earn you more views, as the odds of your video surfacing when someone searches those hashtags are low.

Instead, use topical trending hashtags that are relevant to your brand, along with a few niche ones. This will help build your following and engage your community.

Now that you know how to find the right hashtags, use the following tips to add hashtags to your videos going forward:

After your caption, type in # and the text for your tag.

Don’t add spaces or punctuation in your hashtag. For example, “#DIYdecor” not “#DIY[space]decor.”

Can You Add Hashtags After Posting on TikTok?

Once you post your video to TikTok, there is no way to go back and change your caption. 

This means you cannot edit hashtags within your caption after posting it.

 So make sure you take the time to review your caption before hitting post.

Since there is a character limit for captions on TikTok, some users add hashtags to the comments section. You can put hashtags in your comments. However, there is little proof that this is as effective as the hashtags found in your video caption.

If you want to test out hashtags in your comments, be sure to prioritize the most important hashtags for your video caption and save the less important ones for the comments.

Now You’re Ready! Get Out There and Create

Now that you're a hashtag expert, it’s time to create your next video. Luckily, you don't have to do it alone or start from scratch.

 Our app helps you find trending sounds and music so you can get more views and grow your channel. Download today and get ahead of the next trend.

Whether you're an influencer or a marketer looking to build brand awareness on TikTok, hashtags are powerful for reaching your target audience.

How to Use TikTok Hashtags in 5 Easy Steps

Работа с ключевыми словами

Posts Written By vidIQ staff

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