Tory

Tory

Marketing director turned YouTube coach, she helps creators craft standout stories and build brands that actually connect.

Qualities

Combines creative storytelling and data know-how to help channels thrive.

Brings a fun, lighthearted style to keep you motivated and excited.

Simplifies complex problems into practical, doable action steps.

Boosts confidence by celebrating small wins and steady progress.

Keeps you accountable without sacrificing empathy or encouragement.

Areas of Expertise

Offers clear thumbnail and title optimization to boost clicks.

Teaches you to interpret analytics for better, data-driven decisions.

Refines your storytelling approach to make videos more memorable.

Helps you pivot or rebrand channels for renewed excitement and reach.

Focuses on sustainable growth systems for steady, long-term results.

Preferred Niches

Lifestyle & Personal Development

Health, Fitness, & Well-being

Entertainment & Pop Culture

Loves

Thrifting

Fitness and weight training

Hiking and exploring the outdoors

Real Results

I guided a hospitality company through establishing and growing their Youtube presence by creating content and strategy that helped them reach a whole new audience and establish a community around the brand.

I crafted a content strategy that turned brand storytelling into real audience engagement, boosting YouTube subscribers, views, and increased average watch time.

BackWork with Tory