How to Build the Right Mindset for YouTube Success

Summary: Want to take your YouTube channel to the next level? Try developing a growth mindset that keeps you positive and focused.

So, you’ve decided that 2023 will be the year you commit to growing your YouTube channel. Nice! You're taking a leap of faith that many don't take, and for that, you deserve heaps of positive energy.

But if you're feeling overwhelmed by the number of tips and suggestions on how to grow a channel, don't worry. Many people feel the same way, but today, we'll address something you need before any of that other stuff: the right mindset for YouTube!

So, let's take it back to the beginning. Do you remember how excited you were the first time you dreamt of launching your own YouTube channel?

You could almost taste the thrill of seeing your unique ideas broadcast to the world. And, while passion is a fantastic starting point, what truly propels us to YouTube success is a blend of discipline, perseverance, and above all, a growth mindset.

What Is a Growth Mindset?

When you have a growth mindset, you believe that you can improve your abilities through hard work and dedication. This means that brain power and talent are just the beginning. We need a constant love of learning and resilience to accomplish great things over and over again — especially on a platform as competitive as YouTube.

So, let's dive into these "mindset principles" to help you become YouTube-ready!

1. Understand the Fixed vs. Growth Mindset

A "fixed mindset" is a belief that a person cannot improve their abilities, intelligence, and talents over time. It often comes from that voice at the back of your head, always reminding you how impossible your goals are. Simply put: Watch out for it!

Recognize that this inner troll is trying to protect you from potential threats, but you don't have to let it hold you back.

For example, it's easy to look at a channel like MrBeast's and wonder how you could ever get that many subscribers (167 million). After all, he has resources you don't have access to right now, like a budget, a studio, and a dedicated team. But everyone has to start somewhere.

Don't let your inner critic tell you what isn't possible. Gently remind it that many people started out just like you, only to overcome hardships and build a solid YouTube community. That's what it means to have a growth mindset!

2. Embrace Criticism with Open Arms

Whether it's a brutally honest commenter on your video or your sarcastic cousin at a family dinner, constructive feedback can spring up from the most unexpected places. The secret to success lies in identifying good feedback and acting on it quickly.

Not all advice is actionable or benefits your growth in the long run. But sometimes, your entire outlook is changed by new insight, so be humble and lookout for constructive criticism.

And remember that advice doesn't have to come from a human! At vidIQ, we have an AI Coach that can look at your channel's performance and suggest video ideas and content strategies based on your channel data.

Are you ready for explosive growth? Click here to start chatting with AI coach!

3. Celebrate Imperfections

On YouTube, experience trumps perfection. You don't have to spend much time making your videos perfect, but you must believe in the importance of being consistent.

Perfectionism is a real thing that many people struggle with, and it's also a party pooper! Your videos will always have minor flaws, but those are just stepping stones to better content. Embrace those imperfections, click that publish button, and remember: Each upload makes you better than the last!

4. Become a Lifelong Learner

To be a high-flying creator, you need to stay ahead of the game. This means accumulating more knowledge than all of the competitors in your YouTube niche. In an era where 500 hours of video are uploaded to YouTube every minute, knowledge is power.

And the content space is always evolving. For example, did you know you can monetize your YouTube channel with just 500 subscribers? Did you know that specific video introductions lead to viral views?

Study your genre, gobble up new information, and keep your learning muscles flexed!

5. Savor the Journey

In the race to get more subscribers, we often forget to enjoy the journey of being on YouTube. Creating content is not just about the end result. It also involves gaining valuable skills that can be used in various ways throughout one's lifetime.

True happiness comes from connecting with people, thriving within a community, and bringing value to others. YouTube allows you to do that, so take a moment to appreciate the road you're traveling!

Our friend Sean Cannell from Think Media said it best in their video intro:

"You gotta just press record."

And that's as real as it gets on YouTube.

Now that you're mentally ready to embark on your YouTube journey, get ahead by understanding the algorithm!